MBA Masterclass with Professor Pradeep Chintagunta

Monday, April 8, 2019 at 7:00 PM until 9:15 PMRussia TZ 2 Standard Time UTC +03:00

Ararat Park Hyatt Moscow
4 Neglinnaya Street
Moscow, Moscow 109012
Russia

Pradeep Chintagunta, Joseph T and Bernice S Lewis Distinguished Service Professor of Marketing, invites you to join him for an MBA Masterclass in Moscow:
 

Doing good is worth doing well: Leveraging Marketing Tools & Insights for Non-Marketing Outcomes

The marketing literature has demonstrated the effectiveness of a variety of tools and interventions in improving business performance. At the same time, the question arises as to whether these same tools and insights can be leveraged to improve outcomes in other areas such as health, education, etc. In this talk, Professor Chintagunta will discuss recent research exploring such topics and describe the actual outcomes observed in those contexts.

The event will be preceded by a short presentation on Chicago Booth’s top-ranked global Executive MBA Program. 

 

 

Join us in Moscow to:

● Experience a Chicago Booth MBA Masterclass with one of our top faculty
● Find out what makes our Executive MBA unique
● Learn how Chicago Booth can help you advance your career
● Network with faculty, students, alumni and admissions staff

Agenda:

18:30 Registration
19:00 Welcome to Chicago Booth and the Executive MBA  
19:15 MBA Masterclass with Professor Pradeep Chintagunta, followed by Q&A
20:15 Networking reception

Registration is no longer available because the registration deadline has passed.