The Chicago Approach to Marketing

Join us for a special event to learn more about Chicago Booth’s unique approach to marketing. Hear from Art Middlebrooks, clinical professor of marketing and executive director of the Kilts Center for Marketing, and founder and chief executive officer of Rise Interactive, Jon Morris, ’05 from the Evening MBA Program. Both speakers will share their experiences and perspectives on how today’s marketing leaders need to build skills sets to work cross-functionally and collaboratively in today’s increasingly complex and data-driven markets.